This is the same global megacorp that pissed us all off with that ad about crushing instruments and other artistic tools a couple of weeks back. And now we care about its musical 'opinions'?
For years, I've been suggesting, saying, insisting that people ignore ALL these lists. Long reasoned listings of suggested key records (like those early Rolling Stone volumes you mentioned) are useful, especially for those building a record collection. But the regular dumb listings are designed for one reason and one reason only: to get clicks and piss people off. Obviously, the Apple listing worked successfully on you!
I was having this conversation with another editor, but it’s a grimly predictable failing of the company that hoovered up quite a lot of promising editorial talent. I was naive in hoping that Apple might have used all those resources to create something editorial interesting but the entire music platform is judged on its ability to sell iPhones rather than say anything of note.
For years, I've been suggesting, saying, insisting that people ignore ALL these lists. Long reasoned listings of suggested key records (like those early Rolling Stone volumes you mentioned) are useful, especially for those building a record collection. But the regular dumb listings are designed for one reason and one reason only: to get clicks and piss people off. Obviously, the Apple listing worked successfully on you!
I resisted as long as I could, Richard!
I was having this conversation with another editor, but it’s a grimly predictable failing of the company that hoovered up quite a lot of promising editorial talent. I was naive in hoping that Apple might have used all those resources to create something editorial interesting but the entire music platform is judged on its ability to sell iPhones rather than say anything of note.
stop reading twitter